Like the rest of the world, LAC is turning increasingly
towards mobile solutions and away from the traditional telephone. In fact, the
region is well ahead of the world average, having reached an estimated 115%
mobile penetration at end-2013 against a global rate of around 96%. However,
about 80% of LAC's mobile subscribers are on prepaid plans. Practically all LAC
markets have operating HSPA networks with the exception of Cuba and a few
Caribbean island nations. The region has 103 HSPA networks operating in 42
countries, plus there are another 9 networks planned.
LAC's first HSPA+ networks were launched in 2010 by
Movistar in Chile (at 42Mb/s) and by Digicel in Bermuda (at 21Mb/s). Since
then, 76 HSPA+ networks have been deployed in 37 countries. LTE networks,
dubbed 4G, have been spreading across LAC at an impressive rate. The first LAC
country to see LTE was Puerto Rico, where three companies launched services in
November 2011. Since then, more and more operators have entered the LTE market.
Altogether, 38 networks have been deployed in 18 countries, and another 42
operators are planning LTE launches. The region has passed the
two-million-subscriber milestone. About three quarters of LAC's LTE subscribers
are in Brazil, where concerted endeavours are being made to prepare the country
technologically before it hosts the 2014 FIFA cup and the 2016 Olympic Games.
The popularity of social networks is driving sales in a
booming smartphone market. Social phones, which bridge the gap between
traditional phones and smartphones, are extremely popular in LAC, as they allow
access to mail, Twitter, and Facebook.
Smartphone penetration across the region is escalating;
it was an estimated 20% at end-2013, and it is forecast to reach 44% by 2017.
Thanks to the increasing availability of lower cost models, smartphones are
becoming more accessible to middle and lower income groups. Besides being able
to reach more people in a region with poor fixed line coverage, smartphones
have another significant advantage when trying to reduce a country's digital
gap: they use a simpler technology compared to the standard computer interface.
Many people can handle a mobile phone but cannot operate a computer. Therefore,
the growing penetration of smartphones could be a way of including digitally
illiterate individuals into the Information Society. This would in turn drive
growth in the mobile broadband market and help shore up the revenues of telecom
operators.
Despite a low 18% teledensity (in most Western European
countries teledensity ranges between 40% and 60%), fixed-lines in service have
grown little since 2001, with consumers favouring mobile devices over
traditional phones. New entrants using VoIP, wireless technologies, or triple
play solutions are attracting a growing number of subscribers, but their market
share remains comparatively small. Almost invariably, the incumbents continue
to dominate the fixed line industry.
Estimated fixed broadband penetration in LAC was 9.2% per
capita at end-2013, slightly below the world average of 9.8% but ahead of other
developing regions.
Hurdles
in the Latin American broadband market include:
- weak competition and insufficient bandwidth (hence, expensive and/or slow services);
- inadequate fixed-line infrastructure (hence, service unavailability in many areas);
- low PC penetration, poverty, and unequal income distribution (hence, limited demand).
ADSL is the favoured technology in most countries, but
low teledensity limits its availability. Cable modem access has been gaining
popularity thanks to triple play solutions comprising voice, internet, and
video over HFC cables. The largest proportion of cable modem subscribers can be
found in Chile, where this technology accounts for about half of the broadband
market.
Fibre-to-the-Premise (FttP) is becoming more widely
available throughout the region, but subscription fees are extremely high;
therefore, the service still only attracts high-income residential customers
and small businesses that require fast connections. The future of FttP is
particularly promising in Brazil and Uruguay, the first because of preparations
for the 2016 Olympics, the second because the government has started to deploy
a nationwide FttP network through state-owned Antel.
Spanning over 121 pages, 74 tables, 18 charts, 16 exhibits
“Latin America - Telecoms, Mobile and Broadband Overview” report
covering the Telecommunications Market, Regulatory Environment, Fixed Network
Market, Telecommunications Infrastructure, Fixed Broadband Market, Digital
Economy, Broadcasting, Mobile Communications, Forecasts.
Know
more about this report at: http://mrr.cm/ZGq
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