“Bluetooth Smart Market” is a new report with a worldwide coverage as
well as a segmentation by device type (Bluetooth smart device, Bluetooth smart
ready device) by shipment (classic Bluetooth module shipment, Bluetooth smart
module shipment, Bluetooth smart ready module shipment) by application
(automotive, consumer electronics, healthcare, home automation, industrial
automation, retail and wearables) and by geography (APAC, EMEA, Latin America,
and North America). The market research report provides growth trends, analysis
and forecasts for the period 2016 – 2021 and predicts the market to be worth
close to US$ 3 billion by 2021.
Industrial IoT is one of the largest end-markets for Bluetooth Smart.
The market is expected to extend from personal area networks (PAN) to wider
area networks (WAN). The Industrial Internet Consortium was founded in March
2014 to bring together the organizations and technologies necessary to
accelerate the growth of Bluetooth smart within this sector. The organization
is backed by companies such as AT&T, Cisco, Intel and IBM.
APAC to contribute to more than 50 percent of the revenue in the
Bluetooth Smart Market in 2021
The demand for Bluetooth smart modules in the APAC region is driven by
the rapid growth of organized retail in the region. As the region’s growth
centres such as India, Indonesia, China and Thailand ease their FDI policies in
multi-brand and E-commerce retailing, an influx of investments into the
region’s retail sector is expected to exceed $20 billion during the forecast
period. The high adoption of wearables will also add to the growth for
Bluetooth smart in the region especially in the fitness segment with an
emphasis on healthcare.
Healthcare sector expected to contribute to close to US$ 100 million
of the Bluetooth Smart Market in 2021
The healthcare sector consists of devices such as hearing aids, blood
pressure monitors, glucose monitors, smart drug delivery devices and
thermometers. All of these are expected to contribute to the growth of the
market. Continuous glucose monitors are a significant segment in healthcare
sector owing to the growing prevalence of diabetes in the emerging economies of
Latin America and Asia Pacific. Within the healthcare sector, North America is
expected to contribute to the most of the Bluetooth smart market.
Close to 4 billion Bluetooth Smart Ready Modules to be shipped in 2021
With the introduction and realization of Internet of Things (IoT) in
every aspect of a consumer’s life, ranging from health, fitness and wellness to
retail and smart homes, Bluetooth Smart technology is turning out to be the
de-facto standard for wireless connectivity. Bluetooth smart has also enabled
the rise of several low cost pieces of hardware that eventually established new
application segments itself. One such device, whose horizon of application is
constantly expanding is beacons. Shipments of beacons, working on proximity
sensing is expected to grow at a CAGR of more than 50% between the period
2016-2021.
Key Vendors in the Bluetooth
Smart Market
The Bluetooth Smart market has a number of large players that are
playing a pivotal role in the market. These companies are Broadcom, Cambridge
Silicon Radio (CSR plc), Dialog Semiconductor, Nordic Semiconductor ASA,
Silicon Labs and Texas Instruments (TI).
Other vendors operating in the market include Apple, Bluegiga
Technologies , Blueradios, Cypress Semiconductor Corporation, Lapis
Semiconductor, Marvell Technology Group, Ltd, Mediatek, Inc, Microchip
Technology, Murata, NXP Semiconductors, STMicroelectronics and Toshiba.
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