Online Advertising Market in
India 2014 report finds that rise in internet users
coupled with proliferation of social media networking sites have stimulated the
sector for enhanced growth prospects.
Online Advertising Market in India
2014 report outlines how online advertising has overshadowed traditional
advertising as internet penetration in the country continues to soar.
Presently, marketing has graduated into a quintessential aspect in a product’s
success, be it a good or a service and online medium have developed as a
prospective means of communication for the purpose.
Online advertising is much more
economical from the cost advantage perspective and has a much wider reach than
its traditional counterpart. Riding high on the soaring internet users in the
country, online advertising is poised for further growth as net penetration is
slated to grow in future.
Recent trends like advent of
mobile marketing have also opened up avenues for the sector with more and more
mobile internet users on the rise. The sector abounds with a lot of transactional
activities with major players getting thrust form leading funding firms. The
sector has also witnessed innovation through different forms of online
advertising that corporates have indulged to create more visibility for their
products. Social media is yet another proposition that corporate players have
focused and higher proportion of marketing budget in such forms can be
predicted in years to come.
Spanning over 89 pages “Online Advertising Market in India 2014” report Covering Executive
Summary, Macroeconomic Indicators, Introduction, Market Overview, Business
Model, Drivers & Challenges, Competitive Landscape, Strategic
Recommendations, Appendix. This report Covered Companies are - AdGlobal 360
India Pvt. Ltd., DGTL Media Pvt. Ltd., IDG Media Pvt. Ltd., Interactive Avenues
Pvt. Ltd., Komli Media Pvt. Ltd., Ozone Media Solutions Pvt. Ltd., PK Online
Ventures Pvt. Ltd., SVG Media Pvt. Ltd.
Know more
about this report at – http://mrr.cm/44B
Find all Internet Advertising Reports
at: http://www.marketresearchreports.com/internet-advertising
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