Netbook Market in
India 2014
report states that netbook sales in India have been growing with major demand
from the home segment. Personal computer market is expected to grow as the economy
is recovering. The newest addition to this consumer product group is notebooks
and netbooks. However, it has been seen that there is no clear demarcation
between inexpensive notebook and netbook as an upgraded version of a netbook is
marketed as a notebook. Requirements for greater mobility along with the demand
for low cost personal computer are expected to develop the netbook market in
India.
An
analysis of drivers explain factors contributing to the growth of netbook
market including growing SMB, development of cloud computing, introduction of
3G, demand from upper and middle income group and opportunity in tier II and
tier III city. Challenges include development of iPad and tablet PC, and
limited acceptability. The major trends include convergence of mobile and PC,
netbook as lifestyle PC and netbook as a first buy option.
Spanning over 78 pages, “Netbook
Market in India 2014” report covering the Executive
Summary, Introduction, Market Overview, Drivers & Challenges, Key Trends, Competitive
Landscape, Market Opportunities, Strategic Recommendations, Appendix. The
report covered companies are - HCL Infosystems Ltd., Zenith Computers Ltd.,
Hewlett Packard India Sales, Lenovo India Pvt. Ltd, Samsung India Electronics
Pvt. Ltd., Sony India Pvt. Ltd., Toshiba India Pvt. Ltd., Dell India Pvt. Ltd.,
Acer India Pvt. Ltd., Asus India Pvt. Ltd.
For
more information see - http://mrr.cm/44x
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