Cloud business solutions, social
media, and platform systems of engagement represent major IT market shits. The
lines of business are taking over from the IT departments. Systems of
engagement leverage the apps market segment. A key cloud computing segment
relates to development of apps for every industry. Visual feature and discovery
decision tablets permit decision making. Visual decision making components can
be exported.
A trapped decision discovery
feature is not too useful. What the systems of engagement seek to do is to
capture institutional knowledge, social media knowledge and make it accessible
to a broader group of people. Solutions are global. They are based on language
translation that makes apps useful globally.
Apps have support for mobile
devices. Cloud providers are able to develop custom mobile applications that
include toolkits and accelerated systems with common functions that are part of
process delivery. Buttons, cameras, geo specific features are available in the
apps. It is possible to build composite solutions from within the cloud. Cloud
mobile solutions tools mean users can build mobile composite applications that
span two platforms.
Cloud platforms market driving
forces relate to implementation of modular systems. Marketing managers have a
desire to control data in ways that permit flexible response to changing market
conditions. Modular systems give them more flexibility in being able to do so.
The aim of modern computing is to leverage analytics in a manner that supports
new views of the customer and provides ideas of new ways to control
infrastructure.
Massive changes are occurring in
computing systems as smart phone proliferate, end point devices are varied, and
cloud computing enters the mix. Back end systems of record and customer systems
of engagement leveraging mobile smartphone reach to endpoints need to be
interconnected.
Cloud platforms generally use
this interconnection to leverage social media and mobile smartphones by
permitting implementation of analytics. Analytics are used in every instance of
big data implementations.
Cloud platforms enable strategic
cloud implementations that are platform based. Cloud systems that have
messaging enabled infrastructure are able to implement integration of systems.
Mission critical messaging is key to operations in cloud computing
environments. Mission critical messaging is used for integration of back end
systems of record and systems of engagement leveraging mobile smartphones reach
to endpoints.
A cloud adoption strategy is
underlying the need for strong architecture and governance programs in 2013.
Cloud systems are anticipated to go beyond customer service applications to
include all the major applications used in the enterprise, so that these
applications become available as cloud offerings across the business landscape.
Price per seat is the major driving force.
Consolidation of servers is
making the cloud computing a commodity. Organizations need to control the costs
for automated process, and systems that are not proprietary can most cost
effectively be delivered in the cloud because of workload sharing. The
mainframe is the most efficient server to use that achieves workload sharing.
This study has chosen to look at
cloud business solutions, social media, and platform systems of engagement to
understand the incredible upswing of small player company formation that
creates a massive cloud presence that cuts across the more traditional
divisions of the cloud services market. While the larger players dominate with
market share, the thousands of new market participants are build apps for every
industry that leverage smart phones and tablets and use to cloud to create data
storage, data backup, and connectivity to the back end.
Systems management,
collaboration, mapping, localization, healthcare delivery apps are but a few of
the initiatives being developed by cloud market participants. Cloud systems
will achieve trillion dollar status soon.
The cloud business solutions,
social media, and platform systems of engagement market is expanding. Cloud
solution markets at $34.7 billion in 2013 are anticipated to reach $123 billion
by 2019. Market growth comes as cloud computing is used to aggregate
data from the smart phone end points and integrate it with front end web data
and back end transaction system data.
IBM,
Salesforce, Amazon, Cisco, Adobe, Google, Microsoft, Rackspace, Intuit,
Fujitsu, Abukai, Actuate, Adobe, Agility Partners, AppZero, Asirga, Axcient,
BackupAgent, Bitrix, Box, Doctors iPads, CTERA Networks, CloudOn, Cloud Flair,
DeepField, Desktone, Dimension Data Cloud Services, DocuSign, Domo, Easy Cloud
Solutions, Elastra, Embrane, Enomaly, Ericom® Software, Esri, e-Ternity,
Fiorano, Flexscale, FreshBooks, Garantia Data, Gliffy, GoGrid, Informatica,
iWay Software, KineticD, Layer 7, lynda.com, Managed Methods, Mindomo, Nastel
Technologies, nCircle, Newvem, OfficeTime, OneOps, Oracle, Pertino, Perficient,
Rally Software, Red Hat, RightScale, Rebit, Sage One, ScaleXtreme, Silanis
E-Signature Innovation, Software AG, Splunk Enterprise, Stormpath, Tibco
Software, Vaultscape, Verizon Terremark, ViaWest, WordPress
